Well, while it's certainly too early at this stage of the game to count anything like that out, I'd bet that touch controls, 3D, and mere existence on a portable system for the first time will be its primary hooks. Still, I'm liking those new battle moves--but I don't know how much more self-aware the whole paper thing can get, before there's a tutorial level where you chop down a tree, shear it into strips, and apply various bleaches and dyes to create Mario.